Blog



The new way to schema

Posted by on Mar 14, 2015 in SEO | 0 comments

The new way to schema

As a digital marketer one of things I highly recommend for every website is to use microdata in order to better tell search engines exactly what is on the page.  You might have heard your favorite SEO friend refer to schema markup.  If not, the main goal here was to implement a type of markup to get the nice, eye catching, rich snippets in your sites google search results. It’s sometimes very tough to do though!  In order to take advantage of schema you would have had to locate exactly what you wanted to markup in your source code and...

read more

3 Ideas to Make Your Linkedin Profile a Fun Place to Work

Posted by on Feb 14, 2014 in LinkedIN, Social Media Marketing | 0 comments

3 Ideas to Make Your Linkedin Profile a Fun Place to Work

Lately, I’ve been using LinkedIn a lot. I’ve noticed something strange about how my 500+ contacts are using it though.  We treat LinkedIn like it’s a business casual network 90% of the time. We like it that way, and that is what LinkedIn is really meant for.  However, we keep our heads down while we walk through the halls of our newsfeeds. We don’t really say hello to our colleagues as we pass them by, and if this was a physical office environment, it wouldn’t really be a fun place to work.  It makes for a social network with the same feel… ...

read more

Facebook Contests ARE NOW ALLOWED!

Posted by on Aug 28, 2013 in Social Media Marketing | 0 comments

Facebook Contests ARE NOW ALLOWED!

Huge News for Facebook Marketing Now it’s completely allowed to host a Facebook contest without the need for a third party app. So it’s OK to say “leave a comment on this picture and one lucky winner will get ________!” Previously this wasn’t allowed and you would have had to run your contest through a third party app. Here is their update about it. Facebook’s Official Update Now go out and make it happen!...

read more

Cracking the New Facebook Code Before It’s Out

Posted by on Aug 24, 2013 in Facebook, Social Media Marketing | 2 comments

Cracking the New Facebook Code Before It’s Out

Facebook Page Marketing Update August 2013 Facebook has an algorithm that decides which posts you should see in your newsfeed.  I’ll even rephrase that.   Let’s say we were connected on Facebook.   Even if you were sitting on facebook, patiently waiting for my posts, and I posted one at that exact second, there is a really good chance that you would never see my post.  I made this video to explain it a little more. However, with a recent blog post from facebookforbusiness, it seems that it is all changing again. Don’t worry though, they give...

read more

New look and feel

Posted by on Aug 18, 2013 in Social Media Marketing | 0 comments

Hey everyone, I am experimenting with a new look and feel for nepasocialmedia.com.  I was never really happy with the previous version and in my constant effort for improvement, you will see me updating things from time to time. I hope all is well! More updates and social media tips to come!

read more

Google Filming In Wilkes-Barre / Scranton Sign Up Here!

Posted by on Jul 14, 2013 in Google Plus, SEO | 0 comments

From July 29th through August 2nd Google will be filming businesses in the Wilkes-Barre / Scranton area. This video will tell you how you can sign up. Google maps is getting a little more interactive.  Now Google users will be able to not only navigate to a business, but they will be able to take a virtual tour inside of it as well.  A Google film crew will be in our area documenting inside businesses for this new feature at the end of this month.  The neat part is you have to sign up for it, so by reading this and taking action, you will...

read more

How to get Facebook’s Graph Search Right Now

Posted by on Jun 15, 2013 in Facebook, Social Media Marketing | 0 comments

On Thursday, I was surprised to see I finally had Facebook’s Graph search enabled on my Facebook Account for work. I was interested to learn that it was not rolled out for everyone yet though. Here is an easy way to get it now for yourself right now. 1) Use this url to do a graph search.  https://www.facebook.com/search/str/steve%20weber/users-named 2) Click the Green button in the page that says “Try Graph Search”. If all went well, you didn’t have to be added to the wait list, and you can now join in the fun too. Graph  search is a new,...

read more

Youtube Video Tracking Automatically in Google Drive

Posted by on Jun 8, 2013 in Social Media Marketing, Video SEO, Youtube | 0 comments

Youtube Video Tracking Automatically in Google Drive

I learned a pretty neat Google Drive trick this morning… How to import Youtube video views directly into a spreadsheet. I work for an online school, I and take care of all of video blog and video SEO efforts.  From this experience, I have really learned the true value of video marketing.  That being said, I think it is vital to constantly measure your videos’ views (among other metrics available). This blog is going to teach you an easy way to set up a Google Drive spreadsheet so that it can track your Youtube video views automatically....

read more

Introducing the a new flavor of Ecommerce on Pinterest “Rich Pins”

Posted by on May 22, 2013 in Ecommerce, Pinterest, Social Media Marketing | 0 comments

Great News for Ecommerce Merchants Using Pinterest Earlier in the week I noticed something very cool for eCommerce merchants that use Pinterest. We now have the ability to say where a product (that is pinned) is available and how much it costs. Yes! Get the creative juices flowing, and figure out how you can use this new flavor of pin for some new traffic and sales. This is great news for eCommerce merchants and I think you can get the upper hand if you act on it early. Pinterest is calling it’s new pin flavor “rich pins” and here are all the...

read more

Social Media Marketing for Financial Advisors

Posted by on May 7, 2013 in Facebook, LinkedIN, Social Media Marketing, Twitter | 0 comments

Social Media Marketing for Financial Advisors

My step father is a Financial Advisor.  He wants to use social media for marketing, but due to his industry being heavily regulated, he doesn’t know where to begin. This blog will serve as a how to use social media for financial service businesses.  I hope it can be useful for other heavily regulated industries too. How to Use Social Media in the Financial Industry   Use Social Media as Yourself Regardless of regulation, you still can use social media to talk about your life in a non professional sense.  Post pictures of yourself...

read more

Connect

Subscribe To Nepa Social Media on RSS Like us on Facebook Follow Me on Twitter Connect with Steve on LinkedIN Subscribe To Nepa Social Media on Youtube Add Steve on Google Plus Add Steve on Google Plus